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Jurnal Manajemen dan Agribisnis

jmagr
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Published by Institut Pertanian Bogor

ISSN : 16935853 EISSN : 24072524 DOI : -

Core Subject : Economy, Agriculture,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance

Jurnal Manajemen & Agribisnis memuat informasi hasil kegiatan penelitian, pemikiran konseptual dan review bidang ilmu manajemen agribisnis. Jurnal ilmiah ini diterbitkan oleh Program Studi Manajemen dan Bisnis, Sekolah Pascasarjana, Institut Pertanian Bogor bekerjasama Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI).

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Articles 10 Documents

Search results for , issue "Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018" : 10 Documents clear

Comparing the Effectiveness of Information Framing Strategy on Utilitarian and Hedonic Food Product Packaging Sony Kusumasondjaja
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

The increasing adoption of framing strategy among food marketers and advertisers generates inquiries about the effectiveness of the strategy. Product messages with different framing strategy are expected to stimulate different consumer responses. This research investigates the difference of consumer attitude and purchase intention towards the framed product when consumers are exposed to food labels with different types of food product (hedonic vs utilitarian) using different framing strategy (positive vs negative). A lab experimental design was prepared involving 160 participants. Chocolate was examined to represent hedonic product while packaged milk was used as utilitarian product. Data were analyzed using ANOVA and multiple linear regression. Findings suggested that the effectiveness of framing strategy was moderated by product type. Positive framing was found to be more effective for hedonic food products, while for utilitarian food product, it was more favorable to adopt negative framing.

Competition Analysis of Imported and Local Oranges Dini Maulida Rachmi; Rita Nurmalina; Amzul Rifin
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Indonesia is faced by global competition, in particular for its fruit commodity. Orange a commodity currently prioritized to be developed. The availability of seasonal oranges provides an opportunity for the imported orange products to substitute the local oranges. The objective of this study was to analyze the competition between the local oranges and imported oranges. The analytical method used was Almost Ideal Demand System (AIDS). The results show that the local oranges can compete with the imported oranges from China. It is indicated by the positive cross elasticity value (substitution). The decline in the price of oranges imported from China will reduce the market share of local oranges in Indonesia. Therefore, Indonesia needs to improve the marketing efficiency of its local oranges and increases the local orange production to meet its consumption needs of oranges.

The Implementation of Learning Organization in order to Increase Supply Chain Performance in SPR Maju Bersama Bojonegoro Khairul Ikhwan; Anggraini Sukmawati; Eko Ruddy Cahyadi
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Sekolah Peternakan Rakyat (SPR) Maju Bersama was formed 3 years ago. SPR Maju Bersama still has some weaknesses in terms of human resource and supply chain performance. Learning organizations are needed for organizations to form an organization that can continuously run independent learning process, so that it has a fast thinking and acting to respond any changes. Therefore, SPR has to implement the learning organization. This paper aims to identify the effect of learning organization on supply chain performance in SPR Maju Bersama. A Model was developed and tested with quantitative and qualitative analysis. A total of 99 members of Sekolah Peternakan Rakyat Maju Bersama were used as data in this study. Quantitative data were analyzed using Structural Equation Mode- Partial Least Square (SEM-PLS). The results showed that learning organization had a positive impact on supply chain performance but not significant. Supply chain driver had a positive and significant impact on supply chain performance. Supply chain driver was significantly impacted by learning organization. Leadership style had a positive and significant impact on learning organization. SPR Maju Bersama needs to optimize its facility and information utility as a strategy to improve its supply chain performance.

Dynamic Modelling System of Indonesia’s Crude Palm Oil Sustainable Supply Chain Management Fety Nurlia Muzayanah; Eko Ruddy Cahyadi; Jono Mintarto Munandar
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

The agricultural sector has an important role in economic activity in Indonesia. It is reflected from its contribution to the Gross Domestic Product (GDP) of approximately 13.46 percent in 2016 and its ability to absorb 31.86 percent of Indonesian workforce in February 2017. The objectives of this study are to simulate the scenarios of increasing sustainable production in the model of sustainable supply chain management of Crude Palm Oil (CPO) and to formulate policy alternatives for the development of sustainable supply chain management of Indonesian CPO. Data used in this research were primary data and secondary data. The analyzer used in this research was dynamic system model by simulating the replanting policy, moratorium, and environmentally friendly cultivation technique. The result of this research shows that the dynamic system model of sustainable supply chain management CPO Indonesia built is valid, both through structure test and performance model test. Scenario 4 provides the greatest PV of all scenarios of 10.99% larger than the baseline. The best policy alternative is to implement replanting and sustainable agriculture practices with zero burning on the new land clearing process to give better net benefits value.

The Analysis of Factors Affecting Farmers' Accessibility Towards Markets and its Relation to Farmers' Bargaining Position Rokhman Permadi; Lili Winarti
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

As the largest banana producing district in Central Kalimantan, currently most of the banana farmers in Seruyan Regency still rely on middleman to collect their crops. There are several factors that allegedly influence farmers in determining the choice of selling their crops to middleman rather than selling directly to the market. The purpose of this research is to analyze the factors that influence the accessibility of farmers to the market and to analyze the relationship between farmer's market accessibility and the bargaining position of farmers toward middleman. The respondents were farmers from the largest producer of banana kepok namely Seruyan Hilir and Seruyan Hilir Timur sub-districts. The method usedwas purposive sampling method and the data was collected in July 2017. The data were analyzed using partial structural equation model (PLS-SEM) with the main variablesare motivation, knowledge, ability to access infrastructure, bond with the middleman, involvement in farmer group, negotiation ability, market accessibility, and bargaining position of farmers. Based on the results of analysis, the knowledge, motivation, ability to access infrastructure and bond with the middleman have significant effect on the accessibility of farmers to the market. The bargaining position of farmers is significantly influenced by the accessibility of farmers to the market.

Testing on Market Efficiency of the Cacao Commodity for the Futures Market in Jakarta Future Exchange Ria Maulida; Lukytawati Anggraeni; Samsul Hidayat Pasaribu
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

The investigation of the efficient market validity hypothesis is a favorite topic in financial literature. However, there are still limited research on futures market commodity, especially the futures market in Indonesia. The objectives of this study were to analyze the development of cacao commodity futures market trading and determine its market efficiency. This study used value of trading volume, daily spot price and futures price of cacao commodity trading market from December 2011 to December 2016. Descriptive analysis showed that the development of cacao commodity futures trading market from value of trading volume of cacao commodity experienced fluctuating growth between -126.050% and 39.480%, and average growth of cacao by -6.462%. Augmented Dickey-Fuller (ADF) root test, Augmented Engle Granger (AEG) Error Correction Model Test (ECM) were used as the bases for the analyses. The results of the study showed that cocoa commodity futures market in Indonesia is an efficient market and contained risk premium. The implication of this research for market participants or investors is that they may choose to carry out hedging activities because cacao is an efficient market in the short term and contains risk premium.

The Effects of Partnerships on the Efficiency of Mustard Farming at Megamendung District Annisa Fitri; Harianto Harianto; Ratna Winandi Asmarantaka
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Partnership arrangement leads to differences in the production and management of mustard farming between partner farmers and non-partner farmers. Partnership can affect input and output prices, cultivation techniques, and productivity of mustard. The objectives of this study were to identify factors that affect farmer participation in partnerships, effects of partnership on efficiency, and factors affecting inefficiency in mustard farming. The research used cross-sectional data from a sample of 70 mustard farmers, consisting of 35 farmers with partnership arrangement and 35 farmers with no partnership. The methods used were logistic regression analysis, stochastic frontier production function, and dual cost function. The research results show that factors affecting farmers to get involved in partnership are productivity and income. By participating in partnerships, farmers’ farming will be more technically efficient but allocatively and economically inefficient. Factors affecting technical inefficiency include education, number of family members and participation in partnerships. The results of the research also show that partnerships may create opportunities to the farmers to increase their farming productivity. However, they still need facilitation or assistance from the government or local institutions especially in formulating the contract agreement.

The Role of Entrepreneurial Orientation on the Global Vegetable Supply Chain and on Farm Performance in West Java, Indonesia Nunung Kusnadi; Etriya Etriya; Yanti N. Muflikh; Siti Jahroh; Herawati Herawati
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Global market provides opportunities for business owners to grow their business. However, to what extent farmers – as one of business owners – take benefits from the global markers remains unclear. This paper aims to investigate the impact of entrepreneurial orientation on farmers’ involvement in global supply chain, in turn on farm performance. The data were gathered from a survey of 320 samples of vegetable farmers in three regions in West Java, Indonesia. Using PLS analysis, our findings demonstrate that farmers with higher entrepreneurial orientation (reflected by dimensions of innovativeness, proactiveness, risk taking, competitive aggressiveness, and autonomy), involve more in global supply chain, and gain higher farm performance. Ultimately, the more farmers involve in global supply chain, the higher their farm performance. Our findings provide an empirical support for the impact of entrepreneurial orientation on enabling farmers’ ability to involve in broader supply chains beyond the domestic ones. As a consequence, farmers enjoy better farm performance.

Supply Chain Risk Management of The Small-Scale Industry in West Sumatera Yuni Ernita; Rika Ampuh Hadi Guna; Santosa Santosa; Nofialdi Nofialdi
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

The existing cacao industry in West Sumatera is a small scale cacao industry. One of the risks encountered in this industry is that the production does not meet the target and the specification set, resulting in the difficulties for the industry to develop. The objective of the research is to conduct a supply chain risk management in the small scale cacao industry in West Sumatera. . This research used a survey approach method. While the data collected were primary and secondary data. The supply chain management process used descriptive method and Analytic Network Process (ANP). Study on cacao industry chain supply risk source showed indicates that production risks are in the highest priority with a value of 21.78%. The marketing, financial, institutional and human resource risks have the same priority risk i.e. 19.55%. The highest priority of risk types includes the risk of availability of industrial capital, government policy, skills and personal knowledge, and production process cost, with the priority values of 0.102634; 0.101024; 0.099903; and 0.041294 respectively. An alternative risk control priority is to weaken risk (0.39191), and risk segregation (0.25798). Supply chain risk management needs to be held by weakening and segregating risks through improving product management, supply management and information management prioritized on procurement and production processes, thereby enhancing the quality and quantity of processed cocoa products on an ongoing basis. The results of the study can become an input to stakeholders related to the development of small-scale cocoa industry in West Sumatera.

Multi Stakeholder Engagement in Indonesia Sustainable Palm Oil Governance Heldi Yunan Ardian; Djuara P. Lubis; Pudji Muljono; Delima Hasri Azahari
Jurnal Manajemen & Agribisnis Vol. 15 No. 1 (2018): JMA Vol. 15 No. 1, March 2018
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Natural resource management generally involves parties with conflicting interests and roles. The emergence of a negative issue on palm oil development in Indonesia heralded by NGOs and vegetable oil competitor countries, for some groups, is considered merely a trade war. The rapid development of Indonesia's oil palm has made this commodity a source of global vegetable oil as well as risen a controversy over its sustainability aspects covering environmental, socio-economic and health issues. The significant increase of palm oil research led to the need to enrich the study's discussion on the sustainability aspect and involved the participation of the related stakeholders. This study is an early stage of a research based on the environmental communication theory to identify the problems and analyze the stakeholders involved in palm oil governance in Indonesia by using stakeholder analysis tools. The methods of data collection in this study included literature review, text analysis, in-depth interviews as well as direct observations. The study finding shows that the Ministry of Agriculture as the main actor in palm oil governance in Indonesia is required to share its authority. This indicates that palm oil sustainability issue is not the responsibility of a particular ministry but has become a national issue that requires the participation and collaboration of all relevant stakeholders.

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